28th May 2012, 02:03 PM
The Information Commissioner?s Office (ICO) has issued an update to its guidance on how to comply with the European Cookie Directive on user privacy, which became law in the UK on Saturday. The update will increase confusion, by apparently supporting users? ?implied consent? to having their behaviour tracked by cookies.
The change to the guidance (updated PDF version here) gives more backing to implied consent, a method that lets website owners and designers off the hook, as they would not be required to get direct consent from users over installing cookies on machines.
However, the wording of the guidance is still vague enough to leave many website owners and developers confused about how to comply with the law. Originally, the law required sites to get permissions from every user, allowing them to track user behaviour using ?cookie? code on the user?s computer ? the additional space given to ?implied consent? suggests it may not be so clear cut any more.
?For implied consent to work there has to be some action taken by the consenting individual from which their consent can be inferred,? the updated cookies guidance read. ?This might, for example, be visiting a website, moving from one page to another or clicking on a particular button. The key point, however, is that when taking this action, the individual has to have a reasonable understanding that by doing so they are agreeing to cookies being set.?
That is, in a nutshell why you will be seeing the Cookie opt in/out appearing all over the place.
the Forum keeps cookies to work out who the bloody hell you are, so that when you post, it is not just assigned to a random name. and there are ad cookies from Google Ads ( Mainly Dating sites at the moment Ah! it makes sense now! dating sites!) ah me
You are safe now!
:face-approve:
well... as you can be.,
The change to the guidance (updated PDF version here) gives more backing to implied consent, a method that lets website owners and designers off the hook, as they would not be required to get direct consent from users over installing cookies on machines.
However, the wording of the guidance is still vague enough to leave many website owners and developers confused about how to comply with the law. Originally, the law required sites to get permissions from every user, allowing them to track user behaviour using ?cookie? code on the user?s computer ? the additional space given to ?implied consent? suggests it may not be so clear cut any more.
?For implied consent to work there has to be some action taken by the consenting individual from which their consent can be inferred,? the updated cookies guidance read. ?This might, for example, be visiting a website, moving from one page to another or clicking on a particular button. The key point, however, is that when taking this action, the individual has to have a reasonable understanding that by doing so they are agreeing to cookies being set.?
That is, in a nutshell why you will be seeing the Cookie opt in/out appearing all over the place.
the Forum keeps cookies to work out who the bloody hell you are, so that when you post, it is not just assigned to a random name. and there are ad cookies from Google Ads ( Mainly Dating sites at the moment Ah! it makes sense now! dating sites!) ah me
You are safe now!
:face-approve:
well... as you can be.,