[URL="https://www.youtube.com/watch?v=zZg0XZYXKZo"]
The things we think and do not say: the future of our business.[/URL]
[video=youtube;zZg0XZYXKZo]https://www.youtube.com/watch?v=zZg0XZYXKZo[/video]
Brendon Wilkins and Lisa Westcott Wilkins - The things we think and do not say: the future of our business.
Throughout the UK, measures to ensure the long-term sustainability of the Historic Environment have subtly shifted. With the Great Recession has come a growing requirement for both the academic and commercial sectors to demonstrate efficiency and value to the taxpayer, ensuring a research dividend and latterly, community participation. In economic terms, this improvement can be thought of as a sustaining innovation, in that it doesn't disrupt the archaeology market, but rather evolves existing provision to deliver increased value. In this paper we will consider other potentially disruptive innovations afforded by new digital technologies that enable us to co-create value with our respective communities. These socially embedded technologies (such as crowdfunding, crowdsourcing and continual, real-time beta phase publishing) are not disruptive in and of themselves, but rather the opportunity for advancement lies in the social process they are unlocking. These technologies present archaeologists with a multitude of opportunities to do things differently; they open new vistas for co-created projects, ultimately realising the value of archaeological research through a truly social method.
The things we think and do not say: the future of our business.[/URL]
[video=youtube;zZg0XZYXKZo]https://www.youtube.com/watch?v=zZg0XZYXKZo[/video]
Brendon Wilkins and Lisa Westcott Wilkins - The things we think and do not say: the future of our business.
Throughout the UK, measures to ensure the long-term sustainability of the Historic Environment have subtly shifted. With the Great Recession has come a growing requirement for both the academic and commercial sectors to demonstrate efficiency and value to the taxpayer, ensuring a research dividend and latterly, community participation. In economic terms, this improvement can be thought of as a sustaining innovation, in that it doesn't disrupt the archaeology market, but rather evolves existing provision to deliver increased value. In this paper we will consider other potentially disruptive innovations afforded by new digital technologies that enable us to co-create value with our respective communities. These socially embedded technologies (such as crowdfunding, crowdsourcing and continual, real-time beta phase publishing) are not disruptive in and of themselves, but rather the opportunity for advancement lies in the social process they are unlocking. These technologies present archaeologists with a multitude of opportunities to do things differently; they open new vistas for co-created projects, ultimately realising the value of archaeological research through a truly social method.